Digitas uses Cameo to leverage fan base
Digitas, an integrated advertising agency, was looking to create a compelling campaign to try and stand out in a competitive marketplace for talent. They had 170 open positions to fill and wanted to make sure they communicated their brand in a fun and engaging way.
Celebrity Recruiters
Results
38%
increase in applicants in the first two weeks
1900%
increase in CTR vs traditional ad content
38K+
views and 983 clicks from one sponsored post
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